Brinkley RV-On The BRINK of Something BIG
November 2, 2022
By Kunes RV
_The RV industry is full of manufacturers competing for their fair share of the market. With heavy hitters like Forest River and Winnebago fighting for the spotlight, it’s hard for new companies to step out of the shadows. But Brinkley RV promises to shine brighter than the rest. _
Why Brinkley RV is a BIG Deal
Great. Another RV manufacturer out of Indiana. So what? They’re a dime a dozen in that state. Everyone knows that. What makes Brinkley RV such a big deal? If you recognize industry names like Keystone RV and Grand Design, that’ll be your first clue.
The ownership team is comprised of some of the most experienced and well-known veterans in the business. Five equal partners, each with their own unique specialty and perspective, give this new company over 20 years of customer-focused product design.
Spearheading this breakout company are Ron and Bill Fenech. These former THOR Industries executives played a key role in launching Grand Design RV. The other operating partners include Nate Goldenberg, Ryan Thwaits and Micah Staley who bring their knowledge from Dutchmen and Grand Design. Brinkley RV’s goal in creating this _particular _leadership team, is to have the ability to have one of the five owners touching every single part of the business every day.
What is Means to RE-create Recreation
The owners at Brinkley RV have seen a noticeable shift in focus, within the industry, away from customer experience and customer-focused product design. They saw an opportunity to recreate the recreation vehicle. Their mission is to revolutionize the camping experience so that the customer can spend less time worrying about issues with their RV and more time making memories that will last a lifetime.
R&R Meets R&D
Lead product designer, Micah Staley, took this mission to heart with a maiden voyage in their sleek, new, mid-profile fifth wheel. He and his family went on a 30-day road trip across the country to identify issues and discover the functionality of the design in a real-life test. This rare approach to research and development gave him an exclusive and personal opportunity to collect information. While staying in campgrounds on his journey, Micah chatted with the people that camp on a regular basis in order to get their feedback, ideas and frustrations when it came to their home-away-from-home. He came back to the office with a list of changes that helped to perfect Brinkley RV’s Model Z prototype.
Here Are The Details
Debut Design
The Model Z is a fresh take on a classic design with clean lines and a mid-century modern interior style. Its debut has been met with great enthusiasm by critics, and soon our customers will have the chance to see it for themselves.
The Model Zs will be coming to our **Elkhorn, Green Bay, Fox Valley and Stoughton stores in 2023, but you can work with our RV Sales Specialists to pre-order yours now!**
Brinkley RV believes that the dealers are an extension of the manufacturer itself and have partnered with dealers that focus on serving their customers as seamlessly and efficiently as possible. Our dealers are excited to be a part of this debut company and we know that we are on the BRINK of something BIG!
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